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There are several times we have received manuscripts that aren’t good enough. Sometimes we wish they would be! They aren’t bad because the story line doesn’t make sense or because we don’t like the character development, but because the manuscript was filled with bad vocabulary, typos and poor grammar. These “bad” manuscripts we receive have so much potential, however, the author simple doesn’t understand the fundamentals of good writing. If these authors would read more their writing would be better.
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Now, we aren’t saying that simple writing is bad. We love simple writing. When it is done right. We think writers get confused between simple writing and fluff writing. Your readers are going to know when they are reading fluff. It is easily recognizable.

Writers should also be readers.  

Writers should be reading… A lot. Articles. Novels. Magazines. And anything else. Reading is a helpful way to understand the art of language and value the articulation of words. As you read, you should remember ideas and thoughts and implement them into your own writing. Reading someone else’s work will inspire you.

Without reading, as a writer, you will often find yourself at roadblocks. Running out of words and ideas. Being a writer who reads is an important step to becoming the best writer.
How to start reading is easier than you think. Since you will be reading for career experience it is not necessary to read like those who read for pleasure. You don’t always have to finish a book or article. Pick the piece apart and learn new ideas and words. Learn to love reading again to become the writer you know you are.